If you were to create the scent of a city, how would you do it and where would your olfactory messages come from? It might be the smell of fresh bread and coffee. Or a trace of brine in the air with your morning swim. The stench of bus diesel on the way to work, the gentle hint of frangipani on a summer evening or the memory of a pungent industrial odour from your old neighbourhood.
Smell is one of the most powerful and important senses. It’s the first to activate when we are born and it filters into our consciousness every day in subtle and profound ways, influencing decisions, desires and dreams.